Bord Bia appears at Body & Soul Festival – Life is Better with Fruit & Vegetables Campaign

Lorcan Bourke and Aoife Kennedy from Bord Bia pictured along beside campaign ambassadors Eoin Sheehan and Kwanghi Chan at the Body and Soul Festival in Ballinlough Castle, Co. Westmeath.

Bord Bia’s three year EU and industry-funded campaign, Life is Better with Fruit & Vegetables was excited to make it’s first campaign appearance at Body & Soul, Ireland’s eco-friendly festival, which took place this weekend 17-19th June 2022 at Ballinlough Castle in County Westmeath.

As part of this weekend’s activities, Bord Bia and Body & Soul welcomed the Life is Better Campaign ambassadors and Instagram influencers Kwanghi Chan, Rachel Hornibrook and Eoin Sheehan who will partner with Bord Bia for the next three years to create recipes and content to inspire millennials.