Contents
NEWS
RETAIL
09 WHERE IS THE LOVE? REVITALISING THE CONSUMER’S PASSION FOR PLANTS
Garden retail consultant, Liam Kelly articulates a problem undermining the future of Irish horticulture and presents some creative solutions for how we might collectively address it
12 RETAIL ADAPTATION: CHANGING TO MEET EVOLVING CONSUMERS
Eamonn Wall, plant manager at Arboretum Home & Garden Heaven, sheds light on how changing plant buyer behaviour is shaping garden retailing
NURSERY
14 RIGHT TREE, RIGHT PLACE
Ireland’s leading tree specialists share their thoughts on what trees we should be growing
DESIGN
21 NEW PERENNIAL AND NATURALISTIC PLANTING IN AN IRISH CONTEXT
Verney Naylor cuts back the overgrowth to reveal how the New Perennial Movement is evolving in Ireland
IN PICTURES
24 PHOTOS
Photos and comments from Garden Centre Congress 2014, Glee Birmingham and more
INTERVIEW
28 THE RIGHT TRACK
Barry Lupton Interviews Tony Williams
CONSTRUCT
32 EFFECTIVE PRICING FOR TREES AND SHRUBS
Landscape cost estimating specialist, Colm Kenny details a strategic approach to effective pricing of trees and shrubs for landscape works
LANDSCAPE
34 LANDSCAPE NOTES FROM TEL AVIV
Scott Renwick, a Landscape Architect working in Tel Aviv, shares his thoughts on pursuing a profession in a very different landscape
INSIGHT
36 DIGITAL GROWTH…HOW IRISH GROWERS AND RETAILERS ARE RESPONDING TO NEW TECHNOLOGY
Two of Ireland’s leading horticulturists Roy Rentes and Jim Clarke explore how technology will shape the future of plant purchase and sales
38 HIT THE GROUND RUNNING IN 2015
Marketing consultant Neville Stein articulates how a clear understanding of your business and the market can deliver sustainable growth in 2015
SPORTSTURF
42 TREES TO THE FORE
Sports turf management specialist, Eamon Kealy sheds some light on the planting and management of trees on Irish golf courses
RESEARCH
45 A HAIRY PROBLEM
Sam Belton, plant biology student at UCD, shares results from commercially beneficial research he undertook as part of his undergraduate thesis
