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Honesty Lessons

Independent retail consultant, Liam Kelly explains why retailers need to be a little more honest if they want to build a sustainable plant sales...

Behaviour and attitudes to gardening in Ireland

Bord Bia marketing and development specialist, Carol Marks summarises results from a recent survey designed to pin down consumer behaviour, attitudes, and influences to...

The gardening market in growth

Mike Neary, Manager of Horticulture with Bord Bia, details the host of programmes, shares some positive news about Ireland’s flourishing gardening market Every two years Bord...
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Understanding the Consumer – Lessons from Brand Forum

The final Brand Forum meeting of 2016, themed on Understanding the Consumer” featured two inspirational presentations. The first presentation was given by two...

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