Fully Renewable Carton Package Now on the Shelves
Recently, Finnish dairy producer, Valio, becomes the first company in the world to sell products to consumers in carton packaging made entirely from plant-based materials.
The package, Tetra Rex® Bio-based, is manufactured solely from a combination of plastics derived from plants and paperboard. It marks a world first, and signals an important milestone in Tetra Pak’s long-stated commitment to drive ever-stronger environmental performance across all parts of its portfolio and operations.
Valio will trial the package with Valio Eila® lactose free semi-skimmed milk drink in retail outlets across Finland until mid-March, and will then use feedback from consumers to decide whether to adopt the cartons more broadly across its chilled product range.
The products will be available in one-litre capacity Tetra Rex Bio-based packages, with a TwistCap™ OSO 34 opening. They will be produced at Valio’s Jyväskylä dairy in Finland, using a standard Tetra Pak TR/28 filling machine.
“To finally see fully renewable packages on shop shelves is a fantastic feeling … and bears testimony to the focused efforts of the many customers, suppliers and Tetra Pak employees involved in making this a reality,” says Charles Brand, Executive Vice President of Product Management & Commercial Operations for Tetra Pak.
In Tetra Rex Bio-based cartons, the low density polyethylene used to create the laminate film for the packaging material and the neck of the opening, together with the high density polyethylene used for the cap, are all derived from sugar cane. These plastics, like the Forest Stewardship CouncilTM (FSCTM) certified paperboard, are traceable to their origins.
The Tetra Rex fully renewable package can be identified by the words “Bio-based” printed on the gable of the package.
The following infographic by Tetra Pak details their journey towards 100% renewable packaging:
