Minister of State at the Department of Agriculture, Food and the Marine, Tom Hayes, TD, commended Bord Bia and their partner the Irish Potato Federation, on the Ireland stand at Fruit Logistica, the international fresh fruit and vegetable trade fair in Berlin. Minister Hayes said that he “congratulated Bord Bia and the participating companies of the Irish Potato federation on their foresight and enterprise in availing of this opportunity to seek out new markets for that most traditional of Irish crops, the potato”.
This is the third year that Bord Bia has had a stand at Fruit Logistica, which is recognised as a significant international meeting place for all aspects of the fresh fruit and vegetable industry. Held in early February each year in Berlin, it is attended by more than 2,500 companies from around the world. In 2013, it attracted 58,000 visitors from 130 countries.
The Minister commented on the bumper harvest of high quality potatoes from the 2013 harvest and that the development of an export market is critical to the development of the industry He said “I know that Bord Bia has done their homework on this; they have already made contact with key buyers in advance of the show, and have invited both importers and retailers from countries such as Russia, Poland, Romania, Czech Republic, Slovakia, Slovenia, Hungary and Bulgaria to visit the Ireland stand. These buyers can also visit the www.potato.ie website and get information in English, French, German and Russian. I wish the partners, Bord Bia and the Irish Potato Federation, every success in their mission to bring quality Irish grown potatoes to consumers across Europe”.
View this Press Release as a PDF: DAFMPR15/2014 (pdf 628Kb)