The Christmasworld Trends 26+ have arrived! At today’s press conference for Messe Frankfurt’s consumer goods fairs, visitors were given a preview of the upcoming trend directions. These trends transport us into a world full of magic, where familiar traditions are reimagined and visionary design provides impulses for the future – all to be experienced from 6 to 10 February 2026 in the trend area of the world’s leading trade fair for seasonal and festive decoration in Frankfurt.
Amid shimmering lights, mysterious colour palettes and iconic designs, narratives emerge that inspire hope and imagination. “The three trend themes brave, light and solid each unfold their own unique story – from iconic nutcracker sculptures that blend tradition with modernity, to enigmatic objects that challenge our perceptions of materiality, all the way to timeless glass designs that bridge past and future”, explains Annetta Palmisano from the renowned trend experts of Stilbüro bora.herke.palmisano. “Our examples show: behind every design lies not just aesthetic appeal, but a compelling story.”
With high-quality, circular materials and creative forms, the trends offer a sensory journey through a festive yet modern world – vibrant, captivating, and full of optimism.
brave
The brave style direction thrives on dynamic contrasts: warm, earthy tones are paired with
metallic accents and unexpected material combinations. Artisanal surfaces, fine woods
and ceramic textures are placed on an equal footing with digital, experimental finishes.
Figurative motifs and retro-inspired patterns evoke memories and offer a sense of
comfort, while bold, innovative forms open new perspectives. Together, these elements
create a harmonious overall impression that powerfully unites past and future, tradition
and innovation.
light
The light style direction unfolds in a palette full of fineness and poetry: transparent
materials, gentle light refractions, and organic shapes create a floating, almost surreal
aura. Matte silver evokes moonlight, while misty pastel tones meet softly and are
mysteriously framed by darker, nature-inspired hues. Craftsmanship heritage merges with
digital technologies to form multisensory experiences that radiate both comfort and
optimism.
solid
Clarity, trust and permanence come together at solid. Geometric shapes, modular
solutions and mirror-like surfaces combine minimalism with poetic rigour. The colour
palette features neutral whites, cool, pure tones and metallic accents such as steel or
aluminium, contrasted by vivid saturations. Retro references and reimagined classics
meet durable materials and sustainable design – resulting in a powerful aesthetic that
feels modern, pared-down and forward-looking.
A guide and ordering aid for the trade
For many years, the Christmasworld Trend Area has been regarded as an international
compass for style directions in the consumer goods sector. It provides valuable orientation
and inspiration for purchasing decisions to trade visitors. The renowned trend experts of
Stilbüro bora.herke.palmisano derives the Christmasworld Trends 26+ from global
currents in design, fashion, art and lifestyle. With precise analysis, it formulates answers
to the pressing question of how we want to live today and tomorrow – from 6 to 10
February 2026 in the foyer of Hall 4.1.
Next trade fair dates:
Ambiente, Christmasworld and Creativeworld will continue to take place at the same time at the Frankfurt exhibition centre.
Ambiente/Christmasworld: 06 to 10 February 2026
Creativeworld: 06 to 09 February 2026
Note for journalists:
Discover further news, expert knowledge and ideas for retail on Conzoom Solutions. With
the Conzoom Circle network, Messe Frankfurt links the most important international
platforms for the global consumer goods and retail industry and bundles industry
knowledge and expertise.
Press releases & images:
christmasworld.messefrankfurt.com/press
On social media:
www.facebook.com/christmasworld I www.instagram.com/christmasworld.frankfurt/
