HC Print Spring 2021 Contents

CONTENTS

NEWS

03 Horticulture News

TEAGASC

06 All the latest news from Teagasc

EDIBLES
10 THE NEW CHALLENGES OF THE “MALLING CENTENARY” VARIETY
Teagasc’s Dr Eamonn Kehoe discusses his research on “Malling Centenary” Strawberry Variety

BORD BIA
12 All the latest news from Bord Bia

RECRUITMENT
14 SPEND TIME INTERVIEWING TO SAVE TIME
Sam Barrett discusses how spending time going through an interview process may actually save you time in the long run

EVENTS / JOBS
16 Horticulture trade events and the Latest Horticulture jobs from Horticulture.jobs

RESEARCH
18 CONSUMER GARDENING SPEND IN 2020 – THE HIGHEST EVER
Bord Bia’s Carol Marks reports on Bord Bia’s Value of the Garden Market research

INSIGHT
20 SUNFLOWERS – AN ATTRACTIVE PRODUCT PROPOSITION
Teagasc’s Andy Whelton explores why sunflowers may fit your businesscarbon

INTERVIEW
26 MAINTAINING MARGINS
Barry Lupton speaks to Darragh Connolly of Darragh Connolly Garden Care about his business model and succeeding through the pandemic

RETAIL
30 BUILDING PRODUCT RANGES THAT MAKE COMMERCIAL SENSE
Andy Campbell discusses the principles for building a good product range

32 PRINT AND DIGITAL MARKETING: CLOSING THE CIRCLE
Paul Moran explores the benefits to your business of a considered approach to combining the best of print and digital advertising

DESIGN
34 THE GARDEN LANDSCAPE DESIGNERS ASSOCIATION SEMINAR 2021
Patricia Tyrell reviews the first virtual GLDA seminar

OPINION
38 IS RISK ON YOUR MENU
Terry O’Regan reflects on the importance of risk identification and mitigation in the landscape sector

LANDSCAPE
40 RIVER CORRIDORS CONNECTING NATURE
Féidhlim Harty explores the boundless potential and benefits of
creating river corridors throughout our countryside

43 “WILDFLOWER” OR “WILDFOULER”, HOW THE INDUSTRY CAN SUPPORT THE BEES AND BIODIVERSITY
Noeleen Smyth writes on how horticulture can support the bees

DEPARTMENT OF AGRICULTURE, FOOD AND THE MARINE
47 DAFM outlines the steps required to become an authorised issuer of plant passports