Large turnout for first GROEN-Direkt seasonal fair in two years

Photographer Hans Korbee

Due to COVID-19, GROEN-Direkt has been unable to organise seasonal fairs in the desired form with exhibitors for two years. On Monday 4 and Tuesday 5 April, this all changed and the first major seasonal fair with exhibitors took place: the GROEN-Direkt Spring Days.

Partly due to the extremely bad weather, the organising team had no idea if there would be many visitors. But expectations were far exceeded! Spring Days was very well attended.

The enormous range of 4,000 unique sample lots, many beautiful large solitary plants, an extensive concept presentation and more than twenty suppliers on the Product Promotion Square ensured that visitors were positively surprised and, as always, came in large numbers to the fair. Trade show visitors took their time for both the enormous assortment and the well-stocked growers’ square. Sales were good, but the uncertainty in the trade was reflected in many conversations on the show floor. The consumer is cautious and the purchasing follows suit. All in all, the fair organisers were satisfied and there was a pleasant bustle at the GROEN-Direkt Spring Days!

Did you not have the opportunity to visit the Spring Days? Then come to the GROEN-Direkt High Seasons Days on Monday 2 and Tuesday 3 May.